Luxury Gold Coast tower La Mer at Main Beach will launch to the market this week, with a new developer-builder partnership pushing forward with the rare full-floor beachside apartments that offer sweeping 360-degree views.
Luxury Gold Coast tower La Mer at Main Beach will launch to the market this week, with a new developer-builder partnership pushing forward with the rare full-floor beachside apartments that offer sweeping 360-degree views.
Developer ODUS is teaming up with builder Nazero to deliver the $140 million 27-level development, at 3580 Main Beach Parade, with completion slated for late 2026.
The companies acquired the prime 751sqm parcel, located just 68 steps from the sand, in May and began construction in July.
Designed by Plus Architecture, La Mer will feature 22 premium three-bedroom plus multipurpose room apartments, each spanning 300sqm and taking in views of the beach, Broadwater and Gold Coast skyline.
The crowning jewel will be an opulent 600sqm penthouse, boasting four bedrooms across two levels, which will be released at a later date.
Residents will have exclusive access to a resort-style pool, spa, fully-equipped gym, sauna, barbeque facilities, private sun lounges, yoga lawn and an outdoor beach shower.
Registrations of interest open this week for a limited release of the first five apartments in La Mer, with prices starting from $3.9 million.
The release comes hot on the heels of new research by property agency Colliers, which revealed a 30 per cent supply gap for ultra luxury apartments on the Gold Coast.
ODUS director Byron Sakha said La Mer was the latest evolution of the exclusive, laid-back Main Beach village, one of the Gold Coast’s most highly sought-after addresses.
“Every apartment in La Mer has house-sized proportions and incredible views—not to mention a location in one of the city’s best postcodes,” he said.
“Demand continues to outstrip supply for ultra luxury apartments on the Gold Coast, and the rare full-floor design will make these residences particularly prized.
"We've elevated every aspect of the development, enhancing its stunning sculptural design, expansive ocean-view balconies, and elegant interiors to create a truly exceptional living experience.
“The refined layouts now make better use of the panoramic views, while upgraded finishes feature luxurious natural stone and premium Gaggenau appliances.
“Additionally, we've reimagined the resident amenities, introducing a spa, sauna, an expanded gym, and a larger recreation deck, ensuring a level of sophistication and comfort that sets a new benchmark for coastal living.
“Each apartment has private lift-access to its own opulent lobby and the site borders parkland, with neighbours on one side only, creating a real feeling of privacy.”
Mr Sakha said the partnership was quick to secure the site when the opportunity presented and had already secured funding, meaning construction is powering ahead.
Developer ODUS is directed by Mr Sakha—who also runs one of Australasia's largest coaching institutes, Jarrod Younan and Sebastian Younan. The Younans also head builder Nazero. Together, the trio have a track record of delivering more than $500 million of boutique apartments and luxury homes over two decades.
OTP Group director James Elliott, who is managing the project’s sales, said La Mer would appeal to buyers from across the Eastern seaboard.
“We’re anticipating interest from Gold Coasters rightsizing from a large family home to an expansive, low maintenance apartment for the lifestyle—in easy reach of cafes, restaurants, the beach, Broadwater and entertainment,” he said.
“We also see holidaymakers from Brisbane, Sydney and Melbourne, who are seeking a permanent Gold Coast residence, and lifestyle purchasers buying now to relocate in future, among prospective buyers.”
Mr Elliott said La Mer was the only development under construction in Main Beach offering beachside whole-floor apartments, making it very rare.
“La Mer’s 360-degree aspect means residents can enjoy sunrise and sunset from their apartment, not to mention vistas that take in the best of the Gold Coast—from the beach to the Broadwater, city skyline and hinterland,” he said.
Related Readings
Collaborative effort set to transform Gosford’s Civic heart | The ASEAN Developer
Raising the bar: three pillars of luxury wellness design | The ASEAN Developer